Friday, 11 July 2008 The Movie

Over the last few months I've been doing quite a lot of reading up on the .com bust. Probably the most high profile victim of the fallout was fashion retailer, which got through something ridiculous like $150 million in six months. That's some burn rate.

Can you really blame the founders for living it up like rockstars when artless VC's were throwing silly money around?

Watch this commerorative video of the the company prior to launch. They had no idea of the rollercoaster set of events which was to occur subsequently.

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